Margaret Blackstock — Creative Director/Copywriter based in San Francisco, CA

Facebook Audience Network Bidding Hub

Facebook Audience Network was moving all of its clients to app bidding as a way to monetize, and all new clients would need to adopt bidding to use Facebook Audience Network. We needed a way to communicate the benefits of bidding to our audiences, convert both new and existing clients to bidding, and help them optimize their results. I managed the creative direction, copywriting, UX and content creation of this microsite.